As with almost every computer on the market, the M2 MacBook Pro will be able to deliver the basics; A powerful web browser to work with just about every online service you can think of, tools for reading, creating and editing office documents, and social network clients for the likes of Slack and Discord etc.
Recently announced, time-limited offers at US retailer Best Buy take the entry-level 256GB M2 MacBook Pro to $1,099 and the 512GB model to $1,299. With the equivalent M2 MacBook Air models priced at $1,199 and $1,499, did Best Buy indicate where the 13-inch MacBook Pro belongs in the wallet?
I feel this way to me. The M2 MacBook Pro remains a throwback to Intel’s 2016 designs; You’ve got a wide bezel screen, a lack of I/O ports, a Touch Bar that’s technically impressive but nearly dead on arrival, and more. There is a feeling that Apple’s product team has done a bit more on the transition from Intel to Apple Silicon and said “it will” before focusing on the rest of the MacBook portfolio.
However, Apple kept this consumer-focused MacBook Pro for at least another two years, sitting awkwardly between the consumer MacBook Air and the professional MacBook Pro.
It should offer more performance than the MacBook Air thanks to the active cooling of the M2 chipset, but still less than the M1 Pro and M1 Max in the 14-inch and 16-inch MacBook Pro models from 2021. It should offer the best value for money compared to the MacBook pro models The larger, but the MacBook Air is the one that carries the new design touches and modern touches, not the smaller MacBook Pro.
The 13-inch MacBook Pro has some space in terms of marketing. It’s clearly not a “professional” MacBook Pro as it is in the 14-inch and 16-inch models, but it does make the MacBook Pro affordable for consumers. While the Apple Silicon MacBook Air ticks all the boxes, there will always be a group that wants the “Pro” branding as part of the experience…even if the other options are superior, they’ll pay for the name.
Will your 13-inch MacBook Pro save you for everyday use? Certainly. Will any of Apple’s other MacBook laptops offer a better experience in performance, portability, and capabilities? yes. The M2 MacBook Pro may be discounted, but that doesn’t change the fact that Apple offers much more value to the macOS user base with every other laptop.
Now read the latest MacBook, iPhone and iPad headlines in Forbes’ weekly Apple Loop news roundup…